Artstar | Custom Rebrand for (Online) Custom Art
Artstar was quickly becoming the number one name in online custom art, but they were starting to stall out and lose sales momentum. We were asked to reimagine the Artstar brand and come up with a fresh look, a new consumer journey, and a completely new digital experience. We began by rebranding the entire company from the logo and color pallets, to the language and visual architecture. We then designed, built, and launched a brand new e-commerce site. From the ground up, we reimagined the entire UX and built a highly optimized UI that immediately showed results. Since launch, sales are up and the brand continues to grow into an industry leader, making custom art affordable for everyone!