WWE Studios | Let’s Get Ready to… Act
We partnered with WWE (through Blumhouse Productions) for “Friday Night Smackdown” to help promote the launch of films featuring their wrestlers, as well as elevating the profiles of fresh faces in an effort to place them into upcoming projects. Efforts included ringside coverage and live streaming events with influencers (celebrity wrestlers). Promotion and creative, such as the campaign we executed for “Birth of the Dragon,” focused on driving awareness among the talents’ fan bases.