LA Galaxy | Specialty Marketing Tactics – Merch and More
We covered the (marketing) field for the Galaxy, delivering both ecommerce development and social content as needed. When fans looked for a way to buy the shirts off the players backs, literally, we built the platform and purchase funnel for game-used gear and drove them to this exciting destination. Then for their partnership with AEG, we delivered original social creative and merchandise – like a co-branded Galaxy/Kings cap or a specialty jersey to celebrate the arrival of Chicharito.
